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Desserts · Dongdaemun

Taegeukdang

태극당

Since 1946Local classicTourist favoriteGreat for solo diners ⓘ

Korea time, from recent reviews. Hours may differ on holidays.

Often called Seoul's oldest bakery, open since 1946 and little changed inside: marble floors, chandeliers and old-fashioned Korean breads. Come for the monaka, milk ice cream sandwiched in a crisp wafer shell, and the retro sarada-ppang (salad bread).

서울특별시 중구 동호로24길 7

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How it works here

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Waiting

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Just join the line

A large shop: pick bread from the shelves, pay at the counter, and eat at the tables inside if you like.· 3 reviews

What to order

  • Monaka ice cream모나카 아이스크림

    Milk ice cream in a crisp wafer shell, sold since the 1960s. There is also a chocolate version.

  • Sarada-ppang (salad bread)사라다빵

    A soft roll filled with a creamy potato and vegetable salad.

  • Butter cream bread버터크림빵

    A soft bun with a generous layer of butter cream.

How much to order

  • 👤 1A milk monaka to eat on the spot, and a sarada-ppang for later.
  • 👤 2-4A mixed box of milk and chocolate monaka, plus a few breads to share.

Insider tips

  • It is a natural stop after walking down from Namsan or after jokbal on the street around the corner: the shop is right by Dongguk University Station.· 3 reviews

Why it's famous

Taegeukdang opened in Myeongdong in 1946, the year after Korea's liberation, and moved to its current building in Jangchung-dong in 1973. The family has kept the 1970s interior, chandeliers included, rather than modernize it.· 4 reviews

  • Local classicNamed a Hundred-Year Shop by Korea's small business ministry in 2020, and often described as the oldest bakery still running in Seoul.· 4 reviews
  • Tourist favoriteOn the Seoul city government's 2026 list of 50 cafes and dessert shops.· 2 reviews

Did you know?

  • In October 2026 the bakery launched versions of its butter cream bread and other classics in GS25 convenience stores, and they sold out fast.· 4 reviews

Good to know

  • Open daily 08:00 to 21:00.· 2 reviews
  • Right outside Dongguk University Station exit 2 (Line 3). If driving, use the paid Jangchung public parking lot.· 4 reviews
Where this comes from (25 reviews)

Summarized in our own words from Korean diners' blog reviews; each fact is backed by at least two reviews. Last checked 2026-10-28.